{"id":7104,"date":"2023-08-28T15:09:34","date_gmt":"2023-08-28T21:09:34","guid":{"rendered":"https:\/\/fcbcrea.com\/cr\/?page_id=7104"},"modified":"2023-08-28T15:14:44","modified_gmt":"2023-08-28T21:14:44","slug":"te-dos-pinos","status":"publish","type":"page","link":"https:\/\/fcbcrea.com\/cr\/te-dos-pinos\/","title":{"rendered":"t\u00e9 dos pinos"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"7104\" class=\"elementor elementor-7104\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4e3ff55 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4e3ff55\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6ce179e\" data-id=\"6ce179e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-76df225 elementor-widget elementor-widget-image\" data-id=\"76df225\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/fcbcrea.com\/cr\/wp-content\/uploads\/sites\/9\/2023\/08\/Banner_Dos-Pinos-Te\u0301-Fri\u0301o-copy.png\" class=\"attachment-large size-large wp-image-7103\" alt=\"\" srcset=\"https:\/\/fcbcrea.com\/cr\/wp-content\/uploads\/sites\/9\/2023\/08\/Banner_Dos-Pinos-Te\u0301-Fri\u0301o-copy.png 800w, https:\/\/fcbcrea.com\/cr\/wp-content\/uploads\/sites\/9\/2023\/08\/Banner_Dos-Pinos-Te\u0301-Fri\u0301o-copy-300x169.png 300w, https:\/\/fcbcrea.com\/cr\/wp-content\/uploads\/sites\/9\/2023\/08\/Banner_Dos-Pinos-Te\u0301-Fri\u0301o-copy-768x432.png 768w, https:\/\/fcbcrea.com\/cr\/wp-content\/uploads\/sites\/9\/2023\/08\/Banner_Dos-Pinos-Te\u0301-Fri\u0301o-copy-360x203.png 360w, https:\/\/fcbcrea.com\/cr\/wp-content\/uploads\/sites\/9\/2023\/08\/Banner_Dos-Pinos-Te\u0301-Fri\u0301o-copy-373x210.png 373w, https:\/\/fcbcrea.com\/cr\/wp-content\/uploads\/sites\/9\/2023\/08\/Banner_Dos-Pinos-Te\u0301-Fri\u0301o-copy-80x45.png 80w, https:\/\/fcbcrea.com\/cr\/wp-content\/uploads\/sites\/9\/2023\/08\/Banner_Dos-Pinos-Te\u0301-Fri\u0301o-copy-620x349.png 620w, https:\/\/fcbcrea.com\/cr\/wp-content\/uploads\/sites\/9\/2023\/08\/Banner_Dos-Pinos-Te\u0301-Fri\u0301o-copy-460x259.png 460w, https:\/\/fcbcrea.com\/cr\/wp-content\/uploads\/sites\/9\/2023\/08\/Banner_Dos-Pinos-Te\u0301-Fri\u0301o-copy-365x205.png 365w, https:\/\/fcbcrea.com\/cr\/wp-content\/uploads\/sites\/9\/2023\/08\/Banner_Dos-Pinos-Te\u0301-Fri\u0301o-copy-600x338.png 600w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fcf7924 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fcf7924\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f2bc20c\" data-id=\"f2bc20c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1ff5941 elementor-widget elementor-widget-heading\" data-id=\"1ff5941\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><h2 data-elementor-setting-key=\"title\" data-pen-placeholder=\"Type Here...\" style=\"font-weight: 600;font-size: 32px;, arial;text-align: center\">T\u00e9 fr\u00edo verano\n<\/h2><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f94d52b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f94d52b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fce5b6a\" data-id=\"fce5b6a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1276ea4 elementor-widget elementor-widget-heading\" data-id=\"1276ea4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><h2 data-elementor-setting-key=\"title\" data-pen-placeholder=\"Type Here...\" style=\"font-weight: 500;font-size: 20px;, arial;text-align: center\">Dos Pinos<\/h2><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bf4a815 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bf4a815\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6907a96\" data-id=\"6907a96\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-68fe467 elementor-widget elementor-widget-text-editor\" data-id=\"68fe467\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"color: #40434b; font-family: 'Code Pro', arial; font-size: 16px;\"><span style=\"font-weight: bolder;\">Contexto: <\/span><span class=\"s1\">La calidad y sabor de t\u00e9 fr\u00edo Dos Pinos es indiscutible, pero los consumidores no terminan de identificarla en los puntos de venta.<\/span><\/p><p style=\"color: #40434b; font-family: 'Code Pro', arial; font-size: 16px;\"><span style=\"font-weight: bolder;\">Reto<\/span>: <span class=\"s1\">F<\/span><span class=\"s1\">ortalecer nuestro posicionamiento como <b>El T\u00e9 fr\u00edo m\u00e1s sabroso y punto. <\/b><\/span><\/p><p style=\"color: #40434b; font-family: 'Code Pro', arial; font-size: 16px;\"><span class=\"s1\">Debemos presentar la familia de T\u00e9 Fr\u00edo Dos Pinos, como la mejor propuesta para <\/span><span class=\"s1\">los momentos de disfrute, no solo por su variedad de sabores y funcionalidad, sino <\/span><span class=\"s1\">principalmente acentuando que es un t\u00e9 fr\u00edo rico y bien hecho.<\/span><\/p><p style=\"color: #40434b; font-family: 'Code Pro', arial; font-size: 16px;\"><span style=\"font-weight: bolder;\">La soluci\u00f3n:\u00a0<\/span><span class=\"s1\"><b>La clave es la visibilidad de nuestro sello de calidad Dos Pinos <\/b><\/span><\/p><p style=\"color: #40434b; font-family: 'Code Pro', arial; font-size: 16px;\"><span class=\"s1\">Construir una nueva plataforma creativa partiendo del \u201cfactor <\/span><span class=\"s1\">sabor\u201d para nuestros T\u00e9s Dos Pinos, capaz de posicionar el portafolio a nuestro favor en el mercado. Lanzamos \u201cT\u00e9 sabe a Dos Pinos\u201d, como una forma para facilitar a los consumidores asociar el refrescante y \u00fanico sabor de los t\u00e9s a la calidad Dos Pinos.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p class=\"tx-excerpt\">T\u00e9 fr\u00edo verano Dos Pinos Contexto: La calidad y sabor de t\u00e9 fr\u00edo Dos Pinos es indiscutible, pero los consumidores no terminan de","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-7104","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/fcbcrea.com\/cr\/wp-json\/wp\/v2\/pages\/7104","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fcbcrea.com\/cr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/fcbcrea.com\/cr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/fcbcrea.com\/cr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/fcbcrea.com\/cr\/wp-json\/wp\/v2\/comments?post=7104"}],"version-history":[{"count":4,"href":"https:\/\/fcbcrea.com\/cr\/wp-json\/wp\/v2\/pages\/7104\/revisions"}],"predecessor-version":[{"id":7109,"href":"https:\/\/fcbcrea.com\/cr\/wp-json\/wp\/v2\/pages\/7104\/revisions\/7109"}],"wp:attachment":[{"href":"https:\/\/fcbcrea.com\/cr\/wp-json\/wp\/v2\/media?parent=7104"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}